研究生: |
方辛榕 |
---|---|
論文名稱: |
影響社會網絡的文化及個人特質因素 |
指導教授: | 沈永正 |
學位類別: |
碩士 Master |
系所名稱: |
管理研究所 Graduate Institute of Management |
論文出版年: | 2012 |
畢業學年度: | 100 |
語文別: | 中文 |
論文頁數: | 75 |
中文關鍵詞: | 個人主義與集體主義 、自我構念 、調節焦點理論 、社會網絡理論 |
論文種類: | 學術論文 |
相關次數: | 點閱:191 下載:35 |
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本研究結合文化、個人特質與社會網絡文獻,探討文化與個人特質對社會網絡中資訊傳遞的影響性。樣本來源為台灣大學生與在台外籍團體,由於問卷採記名方式,因此樣本取得不易,發放79份社會網絡問卷,共回收了57份問卷,使用SPSS統計軟體與ucinet社會網絡軟體分析結果,得以下結論:從文化角度來看,比起個人主義團體,集體主義團體資訊傳遞方式較為緊密。從自我構念角度來看,比起獨立我個體,相依我個體與他人資訊傳遞方式較為緊密,且與其他個體距離較接近。調節焦點理論對社會網絡資訊傳遞方式無顯著影響。
參考文獻
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