研究生: |
洪莉婷 Hung, Li-Ting |
---|---|
論文名稱: |
探討金融科技對台灣銀行業之影響 A Study on Influencing Factors of Financial Technology in Taiwan's Banking Industry |
指導教授: |
蘇友珊
Su, Yu-Shan |
口試委員: |
黃啟瑞
Huang, Chi-Jui 顏敏仁 Yen, Min-Jen 蘇友珊 Su, Yu-Shan |
口試日期: | 2023/07/13 |
學位類別: |
碩士 Master |
系所名稱: |
工業教育學系科技應用管理碩士在職專班 Department of Industrial Education_Continuing Education Master's Program of Technological Management |
論文出版年: | 2023 |
畢業學年度: | 111 |
語文別: | 中文 |
論文頁數: | 150 |
中文關鍵詞: | 金融科技 、企業轉型 、金融創新 、普惠金融 |
英文關鍵詞: | Fintech, Digital Transformation, Financial Innovation, Financial Inclusion |
研究方法: | 多層次決策分析法 |
DOI URL: | http://doi.org/10.6345/NTNU202300775 |
論文種類: | 學術論文 |
相關次數: | 點閱:277 下載:0 |
分享至: |
查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報 |
經濟全球化、創新技術的廣泛應用,全球銀行業正面臨嚴重衝擊,面對日益激烈的競爭,傳統銀行業服務與產品的結構發生變化,開始大量投入技術發展領域啟動企業轉型,改變銀行運作與提供服務的方式,金融科技已成為銀行業不可或缺的一部分。金融科技是金融創新的重要推動力,提供快速、安全、多元的金融服務,強化客戶對銀行的信任和忠誠度,達到永續經營與普惠金融的目標。
本研究透過國內外文獻蒐集彙整,依據全球金融產業金融創新與技術之發展脈絡,探討金融科技對台灣銀行業影響因素之五大構面與二十一項準則,經由專家訪談與問卷調查,利用多層次決策分析法 (Hierarchical Decision Model, HDM) ,針對構面及準則間的相對重要性權重比例進行排序。
經由本研究結果分析數據,五大構面中首重安全隱私。五大構面下之優先考量準則分述如下: (1) 客戶體驗構面下,首重客戶滿意度; (2) 技術運用構面下,首重生物辨識; (3) 安全隱私構面下,首重資料安全; (4) 金融生態系統構面下,首重行動支付; (5) 服務創新構面下,首重商業夥伴。本研究結果可提供金融科技對台灣銀行業之影響關鍵參考事宜,進而制定具體有效的策略。
Economic globalization and the wide application of innovative technologies are facing a severe impact in the global banking industry. In the face of increasingly fierce competition, the structure of traditional banking services and products has changed, and a large amount of investment in technology development has begun to initiate corporate transformation, changing the operation and Fintech has become an integral part of the banking industry in terms of the way services are provided. Fintech is an important driving force for financial innovation. It provides fast, safe and diversified financial services, strengthens customers' trust and loyalty to banks, and achieves the goals of sustainable operation and inclusive finance.
Based on the collection and compilation of domestic and foreign literature, this research explores the five dimensions and 21 criteria of financial technology’s impact in Taiwan’s banking industry based on the development of financial innovation and technology in the global financial industry. Hierarchical Decision Model (HDM) ranks the relative importance of facets and criteria.
The results of this research, among the five major dimensions, security and privacy are the most important. The priority criteria under the five dimensions are described as follows: (1) Under the dimension of customer experience, customer satisfaction is the first priority; (2) Under the dimension of technology adoption, the priority is biometrics; (3) Under the dimension of security and privacy, Data security is the top priority; (4) In the financial ecosystem dimension, mobile payment is the top priority; (5) In the service innovation dimension, the business partner is the top priority. The results of this study can provide key references for the impact of financial technology in Taiwan's banking industry, and then formulate specific and effective strategies.
KPMG安侯建業(2022)。2022臺灣銀行業報告。KPMG安侯建業。取自https://home.kpmg/tw/zh/home/insights/2022/08/taiwan-banking-report-2022.html
金融監督管理委員會(2016年5月12日)。金融科技發展策略白皮書。金融監督管理委員會。取自https://www.fsc.gov.tw/ch/home.jsp?id=517&parentpath=0,7,478
金融監督管理委員會銀行局(2022年11月3日)。數位存款帳戶業務統計。金融監督管理委員會銀行局。取自https://www.banking.gov.tw/ch/home.jsp?id=591&parentpath=0,590&mcustomize=multimessage_view.jsp&dataserno=201911270001&dtable=Disclosure
資策會產業情報研究所(2022年1月21日)。【行動支付大調查系列一】首選偏好度達50% 常用度逼近七成創新高 近六成消費者於疫情期間增加使用行動支付。資策會產業情報研究所。取自https://mic.iii.org.tw/news.aspx?id=617&List=2
Akomea-Frimpong, I., Adeabah, D., Ofosu, D., & Tenakwah, E. J. (2022). A review of studies on green finance of banks, research gaps and future directions. Journal of Sustainable Finance & Investment, 12(4), 1241-1264.
Allen, F., Gu, X., & Jagtiani, J. (2021). A survey of fintech research and policy discussion. Review of Corporate Finance, 1, 259-339.
Alt, R., Beck, R., & Smits, M. T. (2018). FinTech and the transformation of the financial industry. Electronic markets, 28(3), 235-243.
Arner, D. W., Barberis, J., & Buckley, R. P. (2015). The evolution of Fintech: A new post-crisis paradigm. Geo. J. Int'l L., 47, 1271-1315.
Barbu, C. M., Florea, D. L., Dabija, D. C., & Barbu, M. C. R. (2021). Customer experience in fintech. Journal of Theoretical and Applied Electronic Commerce Research, 16(5), 1415-1433.
BCBS, B. (2018). Sound Practices: Implications of fintech developments for banks and bank supervisors. BIS. Retrieved from https://www.bis.org/bcbs/publ/d431.htm
Brackert, T., Chen, C., Colado, J., Poddar, B., Dupas, M., Maguire, A., ... & Wegner, M. (2021). Global Retail Banking 2021: The Front-to-Back Digital Retail Bank. BCG. Retrieved from https://www.bcg.com/publications/2021/global-retail-banking-report
Breidbach, C. F., Keating, B. W., & Lim, C. (2020). Fintech: research directions to explore the digital transformation of financial service systems. Journal of Service Theory and Practice, 30(1), 79-102.
Brodsky, L., & Oakes, L. (2017). Data sharing and open banking. McKinsey & Company, 1097, 1105-1112.
Casalo, L. V., Flavian, C., & Guinaliu, M. (2007). The role of security, privacy, usability and reputation in the development of online banking. Online Information Review, 31(5), 583-603.
Chaimaa, B., Najib, E., & Rachid, H. (2021). E-banking Overview: Concepts, Challenges and Solutions. Wireless Personal Communications, 117(2), 1059-1078.
Cleland, D. I., & Kocaoglu, D. F. (1981). Engineering management. New York: McGraw-Hill Book Company.
Cuesta, C., Ruesta, M., Tuesta, D., & Urbiola, P. (2015). The digital transformation of the banking industry. BBVA research, 1, 1-10.
Daim, T. U., & Kocaoglu, D. (2016). Hierarchical decision modeling. Essays in Honor of Dundar F. Switzerland: Springer Cham.
Dapp, T. F. (2017). Fintech: the digital transformation in the financial sector. Sustainability in a Digital World: New Opportunities Through New Technologies, 1, 189-199.
Dubey, V. (2019). FinTech innovations in digital banking. International Journal of Engineering Research & Technology (IJERT), 8(10), 597-601.
Ehrentraud, J., Ocampo, D. G., Garzoni, L., & Piccolo, M. (2020). Policy responses to fintech: a cross-country overview. BIS. Retrieved from https://www.bis.org/fsi/publ/insights23.htm
Forcadell, F. J., Aracil, E., & Ubeda, F. (2019). The influence of innovation on corporate sustainability in the international banking industry. Sustainability, 11(11), 3210.
Forbes (2022). 2022 World’s Best Banks. Forbes. Retrieved from https://www.forbes.com/lists/worlds-best-banks/?sh=2684aabc7ef6
Frame, W. S., Wall, L. D., & White, L. J. (2018). Technological change and financial innovation in banking: Some implications for fintech. SSRN. Retrieved from https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3261732
Gai, K., Qiu, M., & Sun, X. (2018). A survey on FinTech. Journal of Network and Computer Applications, 103, 262-273.
Gai, K., Qiu, M., Sun, X., & Zhao, H. (2016). Security and Privacy Issues: A Survey on FinTech. SpringerLink. Retrieved from https://link.springer.com/chapter/10.1007/978-3-319-52015-5_24
Giglio, F. (2021). Fintech: A literature review. European Research Studies Journal, 24(2B), 600-627.
Hanelt, A., Bohnsack, R., Marz, D., & Antunes Marante, C. (2021). A systematic review of the literature on digital transformation: Insights and implications for strategy and organizational change. Journal of Management Studies, 58(5), 1159-1197.
He, M. D., Leckow, M. R. B., Haksar, M. V., Griffoli, M. T. M., Jenkinson, N., Kashima, M. M., ... & Tourpe, H. (2017). Fintech and financial services: Initial considerations. Washington, DC: International Monetary Fund.
IBM Institute for Business Value (2022). 2022 Global Outlook for Banking and Financial Markets. IBM Institute for Business Value. Retrieved from https://www.ibm.com/thought-leadership/institute-business-value/report/2022-banking-financial-markets-outlook#
Iman, N. (2018). Is mobile payment still relevant in the fintech era? Electronic Commerce Research and Applications, 30, 72-82.
Kang, J. (2018). Mobile payment in Fintech environment: trends, security challenges, and services. Human-centric Computing and Information sciences, 8(1), 1-16.
King, B. (2018). Bank 4.0: Banking everywhere, never at a bank. New Jersey, U.S.: John Wiley & Sons.
KPMG (2022). Top fintech trends for H1 2022. KPMG. Retrieved from https://home.kpmg/xx/en/home/insights/2022/08/top-fintech-trends-in-h1-2022.html
Kumar, K. N., & Balaramachandran, P. R. (2018). Robotic process automation-a study of the impact on customer experience in retail banking industry. Journal of Internet Banking and Commerce, 23(3), 1-27.
Lavoie, J. R., & Daim, T. (2020). Towards the assessment of technology transfer capabilities: An action research-enhanced HDM model. Technology in Society. Retrieved from https://www.sciencedirect.com/science/article/abs/pii/S0160791X19302131?casa_token=g5d6pKmASW0AAAAA:Rso3WVsambNXR8vb-L3jpLzFISzYfIRs83PJUvHmwuW0T6mzSk-047TV1kI8m3RDbkgKV837
Lee, I., & Shin, Y. J. (2018). Fintech: Ecosystem, business models, investment decisions, and challenges. Business horizons, 61(1), 35-46.
Li, G., Elahi, E., & Zhao, L. (2022). Fintech, Bank Risk-Taking, and Risk-Warning for Commercial Banks in the Era of Digital Technology. Frontiers in Psychology, 13, 1-13.
Mamonov, S. (2021). The role of information technology in fintech innovation: insights from the european fintech ecosystem. Proceedings of the 54th Hawaii International Conference on System Sciences, 1, 5036-5045.
Markovic, S., Jovanovic, M., Bagherzadeh, M., Sancha, C., Sarafinovska, M., & Qiu, Y. (2020). Priorities when selecting business partners for service innovation: The contingency role of product innovation. Industrial Marketing Management, 88, 378-388.
Martin?evi?, I., ?rnjevi?, S., & Klopotan, I. (2020). Fintech Revolution in the Financial Industry. ENTRENOVA-ENTerprise REsearch InNOVAtion, 6(1), 563-571.
Mbama, C. I., & Ezepue, P. O. (2018). Digital banking, customer experience and bank financial performance: UK customers’ perceptions. United Kingdom: International Journal of Bank Marketing.
McWaters, R. J., Bruno, G., Lee, A., & Blake, M. (2015, June). The future of financial services: How disruptive innovations are reshaping the way financial services are structured, provisioned and consumed. World Economic Forum, 125, 1-178.
Mehrban, S., Nadeem, M. W., Hussain, M., Ahmed, M. M., Hakeem, O., Saqib, S., ... & Khan, M. A. (2020). Towards secure FinTech: A survey, taxonomy, and open research challenges. IEEE Access, 8, 23391-23406.
Melnychenko, S., Volosovych, S., & Baraniuk, Y. (2020). Dominant ideas of financial technologies in digital banking. Baltic journal of Economic studies, 6(1), 92-99.
Mosteanu, N. R., & Faccia, A. (2020). Digital systems and new challenges of financial management–FinTech, XBRL, blockchain and cryptocurrencies. Quality-Access to Success Journal, 21(174), 159-166.
Murinde, V., Rizopoulos, E., & Zachariadis, M. (2022). The impact of the FinTech revolution on the future of banking: Opportunities and risks. International Review of Financial Analysis. Retrieved from https://doi.org/10.1016/j.irfa.2022.102103
Omarini, A. (2017). The digital transformation in banking and the role of FinTechs in the new financial intermediation scenario. MPRA. Retrieved from https://mpra.ub.uni-muenchen.de/85228/
Palmie, M., Wincent, J., Parida, V., & Caglar, U. (2020). The evolution of the financial technology ecosystem: An introduction and agenda for future research on disruptive innovations in ecosystems. Technological Forecasting and Social Change. Retrieved from https://www.sciencedirect.com/science/article/abs/pii/S0040162519310595?casa_token=WDcv1Xs2RzcAAAAA:219UqD-AxT0zIAWRg_b9f9B63weYC-DySPP2dTRqHTk4C1ms8aIdlO06GjbX3BF5I-VR229O
PWC (2021). Payments 2025 & beyond - Navigating the payments matrix. PWC. Retrieved from https://www.pwc.com/gx/en/industries/financial-services/publications/financial-services-in-2025/payments-in-2025.html
Schmidt, J., Drews, P., & Schirmer, I. (2018). Charting the emerging financial services ecosystem of Fintechs and banks: Six types of data-driven business models in the Fintech sector. Proceedings of the 51th Hawaii International Conference on System Sciences, 1, 5004-5013.
Singh, S., & Srivastava, R. K. (2020). Understanding the intention to use mobile banking by existing online banking customers: an empirical study. Journal of Financial Services Marketing, 25(3), 86-96.
Singh, S. (2019). Measuring E-service quality and customer satisfaction with Internet Banking in India. Theoretical Economics Letters, 9(2), 308-326.
The Economist (2021). How fintech will eat into banks’ business. The Economist. Retrieved from https://www.economist.com/special-report/2021/05/06/how-fintech-will-eat-into-banks-business
TheBanker (2022). Top 1000 World Banks 2022. TheBanker. Retrieved from https://www.thebanker.com/Top-1000-World-Banks/Top-1000-World-Banks-2022
Vassileva, B., & Rafailov, H. (2022). Digital marketing strategies to redefine retail banking. Management, 19, 21-28.
YuSheng, K., & Ibrahim, M. (2019). Service innovation, service delivery and customer satisfaction and loyalty in the banking sector of hana. United Kingdom: International Journal of Bank Marketing.
Zachariadis, M., & Ozcan, P. (2017). The API economy and digital transformation in financial services: The case of open banking. SSRN. Retrieved from https://ssrn.com/abstract=2975199
Zhao, Q., Tsai, P. H., & Wang, J. L. (2019). Improving financial service innovation strategies for enhancing china’s banking industry competitive advantage during the fintech revolution: A Hybrid MCDM model. Sustainability, 11(5), 1419-1447.
Zhou, G., Zhu, J., & Luo, S. (2022). The impact of fintech innovation on green growth in China: Mediating effect of green finance. Ecological Economics. Retrieved from https://www.sciencedirect.com/science/article/pii/S0921800921003670