無中文摘要

ABSTRACT

In this study, the aims of Turkey’s tourism have been analyzed along with tourism revenues and the number of tourists over the past years. Then, the growth rates of the tourism revenues and the number of tourists were compared between different periods. After that, the change of tourism revenues was evaluated in terms of export. Finally, the development of Turkey’s tourism was evaluated in terms of its number of tourists, the rate of change in the number of tourists, tourism income, and the rate of change in tourism income. The purpose of the research is to put forward the realization of desired relationship between Taiwan and Turkey in the Tourism sector. The data set used in the study were taken from different national and international organizations.

The contribution of tourism sector in Turkey’s economy is increasing day by day. Turkey has been 6th in terms of the number of tourists in 2016 and 10th in terms of tourism income in the world with the investments towards tourism after 1980. By 2012, the rate of tourism towards the national income is 4% and the rate of tourism in export is more than 20%. Besides, the targets towards the development of tourism were determined in the beginning of 2000s. Although the targets were not completely reached, tourism was developed more systematically, either the number of tourists or the tourism income increased regularly and the financial, social and environmental effects of tourism seen well.

The aim of the study is to investigate the potential of successful and sustainable promotion of Turkey’s tourism in Taiwan. In particular, the study aims to: 1) investigate the relationship between country image and destination image, 2) analyze how familiarity with a country affects country image and destination image, 3) examine how country image affects international tourists’ destination evaluations when traveling within a country, and 4) determine concerns and barriers that prevent a destination from developing.

Lea, John. “Tourism and Development in the Third World.” New York: Rutledge Chapman and Hall, Inc., 1988.
Aziz, N., Kefallonitis, E. and A. Friedman, B. “Turkey as a Destination Brand: Perceptions of United States Visitors.” American International Journal of Contemporary Research: Vol. 2 No. 9; September 2012. Web. 31 Dec. 2016.
Symes, C. B., Orhan, C., Gunduz, Z., and Uras, Z. “Turkey in 2041 Looking to the future.” PwC Turkey. Web. 31 Dec. 2016.
CNA. “Taiwan and Turkey sign reciprocal free e-visas agreement to boost tourism.” The China Post. Web. 31 December 2016.
Alipouraghtapeh, Habib. “The Role of Tourism in Development: A Case Study of Turkey.” (1991). Dissertations and Theses. Paper 1184.
Aki A., Kaya B., Seferov R. “The Influence of Tourism on Alanya and its Close Environment.” In: Efe R., Cravins G., Ozturk M., Atalay I, editors. Natural Environment and Culture in the Mediterranean Region, Cambridge: Cambridge Scholars Publishing Inc.;2008, p. 377-391.

Akis A. “Alanya’da Turizm ve Turizmin Alanya Ekonomisine Etkisi.” Selçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 2007; 17: 15-32.

Özgüç N. Turizm Corafyasi. 5th ed. Istanbul: Çantay Kitabevi; 2007.

Brau, R., A. Lanza, and F. Pigliaru. “How fast are the tourism countries growing? The international evidence.” Nota di Lavaro 85 2003. Fondazione Eni Enrico Mattei. (2003).

Leiper, Neil. "The framework of tourism: towards a definition of tourism, tourists, and the tourist industry", Annals of Tourism Research, 6(4):390-407, (1979).

Jafari, J.”Research and scholarship: the basis of tourism education", 11e Journal of Tourism Studies, 1(1):33-41, (1990).

Mill, Robert C. and Momson, Alastair M. “The Tourism System: An Introductory Text. New Jersey:” Prentice-Hall. (1985).

Mathieson, Alister and Wall, G. “Tourism: Economic, Physical and Social Impacts.” London: Longman. (1982).
Dieke, Peter U. C. “The Development of Tourism in Kenya and The Gambia: Comparative Analysis.” Doctoral Thesis, The Scottish Hotel School, University of Strathclyde, United Kingdom. (1988).

Crick, Malcolm. "Representation of international tourism in the social sciences: sun, sex, sights, savings and servility", Annual Review of Anthrgpology, 18:307-344. (1989).

Diamond, J. "Tourism's role in economic development: the case re-examined", Economic Development and Cultural Change, 25:539-553. (1977).

Turner, Louis and Ash, John. “The Golden Hordes”. London: Constable. 1975.
Akis, Ayhan. “The effects of mass tourism: A case study from Manavgat:” Procedia Social and Behavioral Sciences 19 (2011) 289–296.

Khan, H., Phang, S. & Toh, R. “The multiplier effect: Singapore’s hospitality industry.” Cornell Hotel and Restaurant Administration Quarterly 36, 64–69. (1995).
Lee, C. & Kwon, K. “Importance of secondary impact of foreign tourism receipts on the South Korean economy.” Journal of Travel Research 34, 50–54. (1995).

Oh, Chi-Ok. “The contribution of tourism development to economic growth in the Korean economy, Tourism Management.” 26, 39–44. (2005).

Fayissa, Bichaka, Christian Nsiah and Badassa Tadasse. “The Impact of Tourism on Economic Growth and Development in Africa.” Department Of Economics And Finance Working Paper Series, August 2007. Murfreesboro, TN 37132.

McKinnon, R. “Foreign exchange constrain in economic development and efficient aid allocation.” Economic Journal, 74, 388-409. (1964).

Balaguer, L. & Cantavella-Jorda, M. “Tourism as a long-run economic growth factor: The Spanish case.” Applied Economics, 34, 877–884. (2002).

Kim, Hyun Jeong-Ming-Hsiang Chen & SooCheong “Shawn” Jang. “Tourism expansion and economic development: The case of Taiwan, Tourism Management.” 27, 925–933. (2006).

Akan, Yusuf, Arslan, Ibrahim & Isik, Cem.” The Impact of Tourism on Economic Growth: The
Case of Turkey.” Journal of Tourism, Volume IX, 2007.

CIMAT, A. & BAHAR, O. “Turizm Sektörünün Türkiye Ekonomisi Içindeki Yeri ve
Önemi Üzerine Bir Degerlendirme.” Akdeniz University Journal of Faculty of Economic
and Administrative, 6, 1-18. (2003).

ALIPOUR, H. “Tourism Development Within Planning Paradigms: The Case Of Turkey, Tourism Management.” 17, 367-377. (1996).

LEW, A.A., HALL, C.M. and TIMOTHY, D. “World Regional Tourism Geography.”
Oxford: Elsevier. (2008).

Kervankiran, Ismail. “CONTRIBUTION OF THE FIVE-YEAR DEVELOPMENT PLANS
TO TOURISM IN TURKEY.” International Periodical For The Languages, Literature and History of Turkish or Turkic Volume 10/2 Winter 2015, p. 587-610.

ABBOTT, A., VITA, G.D. and ALTINAY, L. “Revisiting The Convergence Hypothesis For Tourism Markets: Evidence From Turkey Using The Pairwise Approach.” Tourism Management 33, 537-544. (2012).

Zhang, J., Wu, B., Morrison, A. M., Tseng, C., Chen, Y. C. “HOW COUNTRY IMAGE AFFECTS TOURISTS’ DESTINATION EVALUATIONS: A MODERATED MEDIATION APPROACH” Journal of Hospitality & Tourism Research, 201X, Vol. XX, No. X, Month 2016, 1 –27. 2016.

Alipouraghtapeh, Habib. "The Role of Tourism in Development: A Case Study of Turkey." Portland State University: Dissertations and Theses. Paper 1184. (1991).

Neuman, W. “Social research methods: Qualitative and quantitative approaches.” Boston, MA: Allyn and Bacon. (7th ed.). 2003.

Jenkins, O. H. “Understanding and measuring tourist destination images.” International Journal of Tourism Research: 1(1), 1-15. 1999.

Akıncı Z, Kasalak. “Are Travel Agencies Ready for Accessible Tourism in Turkey? The Tendencies and Expectations of Travel Agencies as Supply Side of Accessible Tourism in Turkey.” Journal of Business and Hotel Management: 3:1. 2016. Web. Jan. 3, 2017.

Karakoc. G. and Tengilimoglu, D. “Strategic marketing planning in tourism businesses: a study on four and five-star chain hotels in Turkey.” Web. Jan. 3, 2017.