本研究旨在探討溫泉遊客遊憩涉入與遊憩體驗之關係，以瞭解溫泉遊客之遊憩及消費行為。本研究以問卷調查法，針對實際至北投溫泉區參與泡溫泉活動之遊客進行調查，共回收有效問卷409份。根據所得資料以描述性統計、因素分析、t檢定、單因子變異數分析、卡方檢定及典型相關等統計方法進行分析。研究結果發現：
一、遊客參與溫泉活動所獲得之遊憩體驗在心理體驗方面，以因素分析共選取四個因素，分別命名為「放鬆愉悅」、「交流互動」、「知覺保健」及「思考沈澱」。
二、溫泉遊客之遊憩體驗在實質環境體驗重視度方面，前五項依序為「泡溫泉環境衛生良好」、「溫泉區整體環境清潔」、「注重安全維護」、「收費合理」及「溫泉水質優良」。
三、整體而言，不同遊憩涉入程度之溫泉遊客在人口統計變項、溫泉消費行為及遊憩體驗等項目上均存在顯著差異，而遊憩涉入是瞭解個體遊憩體驗之重要因素。
四、遊憩涉入與遊憩體驗之間存在正相關。
關鍵字：溫泉遊客、遊憩涉入、遊憩體驗

This study is designed to understand the relationship of recreation experience and recreation involvement of hot spring tourists; the objective is to study the recreation and consumer habits of hot spring tourists. A questionnaire is developed and distributed to active hot spring tourists after the actual experience at the Pei-tou hot spring site. Totally 409 effective questionnaires are analyzed by descriptive statistics, factor analysis, t-test, one-way ANOVA, chi-square test, and canonical correlation. The findings of the study concluded in four aspects: First, four psychological elements of hot spring tourist’s recreational experience psychologically are defined and ultimately named as relaxation pleasure, social interaction, perceived health, and settlement of thoughts. Second, subject’s actual top-five environmental experience importance are respectively “Sanitary hot spring pools”, “Tidy hot spring sites”, “Safety precautions standards taken”, “Reasonable charges”, and “High quality hot spring water”. Third, different levels of recreational involvement hot spring tourist on the whole are found different in statistical population variables, had different hot spring consuming habits, and underwent different recreational experiences, where recreation involvement is the key to understanding recreation experience. Fourth, recreational participation and recreation experience are closely related to each other.
Keywords: hot spring tourists, recreation involvement, recreation experience.

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